Sqrrl is a Fintech platform working towards the idea of making young Indians financially independent and aware. Started in 2016, it has been in the business for over 3 years boasting of satisfying thousands of happy customers. Led by a team of financial experts, it aims to make savings and investment a seamless everyday task, something which every person should do without thinking twice!
- In a fintech kind of an industry which deals with complicated and sensitive issues like money – how does a startup go about establishing trust and credibility?
- What marketing and product measures can help achieve this goal?
- What are the established best practices and examples from around the world that can be learnt from?